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Lesson 12 of 12

The Most Powerful Word in Your Business

It's two letters long and almost no one says it cleanly.

There's a word that, said well, will protect your life's work. The same word, refused, will hollow out a business in eighteen months. It's the word No.

Most awakened entrepreneurs are competent yes-sayers and shaky no-sayers. The yes is loud, gracious, immediate. The no is delayed, apologetic, half-priced, half-true. That asymmetry is what builds the kind of calendar that quietly buries you.

In this lesson Michael walks through how he says no without burning bridges, why a clean no is more generous than a fuzzy yes, and the kinds of opportunity that almost always need to be declined even when they look exactly like the thing you've been praying for.

Good evening, beautiful soul.
A meditation for you
Spiritual Sun Meditation
18 min
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